Motivated by the work of Alexander McQueen, MCQ looks to reference the essence and spirit of youth and sub cultures. The concepts of anarchy, rebellion and revolution are never far from the seasonal fundaments. MCQ transcends generational and geographic borders and is governed by new rules and new influences. MCQ stands out from the crowd with a unique, modern attitude, featuring collections that speak a distinctly urban language.
The fashion narrative this season journeys through New York’s Post Punk ‘No Wave’ scene of the late 1970’s & mid-80’s – evoking Mudd Club’s punks & club kids, before ultimately reaching a destination that’s firmly rooted in the present. Blending nostalgia with modern fabrications and adding ‘hard’ details such as exposed zips and domed studs, the collection further articulates the MCQ philosophy of corrupting the everyday. Short and sharp or long and fluid, the MCQ SS16 collection is all about creating versatility. Just as hemlines rise and fall, palazzo pants in semi sheer georgette contrast with high waisted hot pants, cleverly juxtaposing the provocative with the nonchalant. Cropped jersey tops reflect a body beautiful culture that evokes the mid 80s. Alternatively, slim belts, with oversized circular buckles and detachable chains traditionally worn by rockers & punks, bring a fetishistic edge to the collection. Loose metallic harnesses provide a strange glittering exoskeleton that can be worn over denim or knitwear, or fastened more formally from shoulder to waist.
MCQ store is located at Adorn Floor, Starhill Gallery.